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De Beers Monopoly Strategy Shift: How “Supplier of Choice” Transformed the Diamonds Industry
De Beers shifted from a monopoly-like diamond supplier to a competitive global brand through its “Supplier of Choice” strategy. Earlier, the company controlled diamond supply and pricing through centralized distribution, which helped stabilize the market but raised regulatory concerns. With the new strategy, De Beers reduced stockpiling, adopted market-based pricing, and selected buyers based on transparent criteria. This change improved competition, increased pricing transparency, and strengthened consumer trust in the diamond industry. Overall, the shift made the diamond market more open and competitive, while helping De Beers maintain long-term sustainability and global credibility.
April 17, 2026
Which Country is the Largest Producer of Diamond in the World?
Russia is the largest producer of diamonds in the world, driven by its vast reserves in Siberia and advanced mining operations. The country leads global diamond output, supplying both gem-quality and industrial diamonds. Other major producers include Botswana, Canada, the Democratic Republic of the Congo, and Australia. Key diamond mines like Mir Mine play a significant role in global production. Diamonds are formed deep within the Earth under extreme pressure and are valued for both jewelry and industrial use, making them one of the most important natural resources worldwide.
April 17, 2026
UAE Leads Kimberley Process, Advancing Conflict-Free Diamond Trade
UAE is strengthening its leadership in the Kimberley Process by promoting a more transparent and conflict-free diamond trade. As a major global diamond hub, the country is enhancing certification systems, improving traceability, and supporting international cooperation to prevent the flow of conflict diamonds. This initiative is increasing consumer trust, boosting ethical sourcing standards, and shaping a more accountable global diamond supply chain.
April 17, 2026
De Beers Monopoly Legacy: How De Beers Group Shaped the Global Natural Diamond Industry
The De Beers monopoly legacy has played a major role in shaping the global natural diamond industry. For much of the twentieth century, De Beers Group influenced the international diamond supply chain by organizing rough diamond distribution, stabilizing market supply, and building global consumer demand for natural diamonds. Through partnerships with diamond-producing countries such as Botswana, Namibia, South Africa, and Canada, the company helped develop structured mining operations and supported economic growth in several regions. The historical De Beers monopoly also contributed to the creation of an organized global diamond market, including coordinated supply systems, marketing strategies, and long-term industry partnerships. Although the modern diamond market now includes multiple producers and greater competition, the legacy of De Beers Group continues to influence how natural diamonds are distributed, marketed, and valued worldwide.
March 16, 2026
De Beers Education and Development Initiatives Reflect the Diamond Industry’s Response to Blood Diamonds Concerns
De Beers has strengthened responsible sourcing policies and community initiatives in response to global concerns about Blood Diamonds, while supporting education and development programs in Botswana.
March 11, 2026
Iran War Disrupts Diamond Trade in Dubai and Israel: TendersPostponed Amid Security Concerns
The escalating Iran war has disrupted diamond trade operations in Dubai and Israel, forcing major rough-diamond tenders to be postponed and exchanges to shift into emergency mode. With companies like Koin International and Trans Atlantic Gem Sales delaying events, and operational changes at the Dubai Multi Commodities Centre and Israel Diamond Exchange, the global diamond supply chain faces short-term uncertainty amid rising geopolitical tensions.
February 21, 2019
ALROSA Net Profit Rises 88% in 2025 Despite Weak Global Diamond Demand
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February 21, 2019
Japanese Firms Promote Pearls at Major Hong Kong JewelryFairs
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February 21, 2019
De Beers Tracr Explained: Supply Chain Transparency,Child Labour Prevention, and Responsible Diamond Sourcing
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February 21, 2019
Brilliant Earth Releases 2025 Mission Report, Marking 20 Years of Ethical Jewelry Leadership
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February 21, 2019